M.A.P.S. - Minors Are Phuckin' Sexy

"But I also have done careful studies of how the media functions, so I know better than others what "the mediums" may really be up to." OK, well, in that case you should have a better appreciation for how people are more likely to brainwash themselves than be brainwashed by the media. Simply discrediting the media may look nice on paper, but people have all kinds of media outlets they'd fall back on which reflect their preferences. Fighting the media would be a game of whack-a-mole because it doesn't address how the audience's preferences drive the media landscape. If it were really a "marketing problem," then "Minor Attracted Persons" should have been a marketing coup and should not have had the anti-groomer backlash that it has gotten. People are active consumers of the media and won't roll over for just any appealing turn of phrase focus-grouped for their demographic if it's a Trojan horse for something they're already against. "For each market segment, "K.I.S.S." Keep the message simple, clear, and easy to understand." Easy. I like boy dong. But somehow I don't think translating that for each market segment really addresses anything. Keeping it simple is certainly important for messaging, but understanding the public's relationship with the media is nowhere near as simple as coming up with some magic marketing words.